Shaping the Future of Stadiums.
Driving Real Business Impact.
"SWC is more than a congress. It's a platform to create real business, build strategic alliances and design the future of stadiums"
The global B2B meeting point for stadiums, arenas, architects, designers, managers, cities and companies shaping the future of major events.
Over two days in Barcelona the SWC combines:
• High-level B2B meetings and networking between decision-makers from sport, venues, cities and the industry.
• Business opportunities with more than 50 international stadiums and arenas.
• Conferences and forums on innovation, sustainability and the business of sport.
• Unique experiences in one of the world’s leading cities for sport, technology and culture.
IMPACT & RECOGNITION
SWC 2026 is part of the official program of Barcelona 2026 World Capital of Architecture, a recognition that strengthens its cultural and urban dimension. With the support of public institutions and global companies, SWC consolidates its path with a stronger and more ambitious second edition.
THE SWC EXPERIENCE
«Building the Future Together with AI»
In this new edition of the SWC, Artificial Intelligence will be the main transversal topic across all conferences and sessions. The goal is to explore how AI is being applied in all phases of the stadium lifecycle: from design and construction, to daily management, safety, hospitality and the fan experience.
February 2
STADIUM FORUM
Present your solution to stadiums & arenas
1-TO-1 SPEED DATING MEETINGS AND CONFERENCES (RCD ESPANYOL STADIUM)
February 3
INNOVATION FORUM
Innovation & Impact Conferences
WHY IS RELEVANT ?
INDUSTRY IMPACT
Participation of some of the most important and iconic stadiums and arenas.
TECH IMPACT
ISE Barcelona, the world’s leading AV trade fair (85,000 professionals, 1,600 exhibitors).
DESIGN & URBAN IMPACT
Officially recognized as an event of Barcelona 2026 World Capital of Architecture.
BARCELONA
Positioned as a global capital for sport, technology and urban design.
AGENDA & SPEAKERS 2026
Speakers coming soon ...
VENUE: RCDe STADIUM
Recognized and awarded as ‘Best Stadium of the Year’, will be the main venue of SWC 2026. With a capacity of 40,000 and designed with sustainability and architectural innovation in mind.
The stadium symbolizes the connection between sport and architecture that inspires this edition.
- Adress: Avinguda del Baix LLobregat 100 08940 Cornellà del LLobregat, Barcelona.
- Tram: T1/T2
- Metro: Blue Cornellà Centre
- Aiport (El Prat): 20 to 25 minutes by car
- Renfe: R4/R7 Cornellà
- FGC:Cornellà Riera / Almeda
CONTACT US
